MIT Meerut conducts 3-day Digital Marketing skilling programme with Adobe and NASSCOM Foundation

Meerut: Meerut Business School (Departments of Business Administration and Commerce), MIT Meerut, in association with Adobe and NASSCOM Foundation, successfully organized a three-day (12-hour) Digital Marketing Skilling Programme from August 26 to 28, 2025.

Around 180 students from BBA, B.Com and MBA actively participated in the sessions and gained hands-on exposure to the latest tools and techniques of digital marketing. The training was conducted by Aashi Agarwal, Director, ETrainIndia, along with her team from Nehru Place, New Delhi, who engaged the students for two days with practical insights. On the final day, in-house sessions focused on theoretical concepts, use of Canva tools, and a quiz-based learning exercise.

The programme was coordinated by Prof. (Dr.) Ankur Goel, Dean (Management), with the support of Dr. Ravindra Kumar Singh, Shivalika Gupta, Dr. Meenakshi Verma, Vani and Gagan Singh. Dr. Sandeep Kapoor (HoD – Commerce) and Himani Mishra (HoD – BBA) extended full cooperation in ensuring the programme’s success.

Director Dr. K.L.A. Khan and Principal Dr. Himanshu Sharma addressed the participants, encouraging them to take part in such skill-oriented initiatives regularly to stay industry-ready.